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Maui Jim started in 1980 as a small company selling sunglasses on the beach of Lahaina, Hawaii. Seeing a need in the market for technology that could combat intense glare and harmful UV while bringing the brilliant colours of the island to life, they engineered their revolutionary polarized lenses.

What began as a small collection of seven styles has evolved into over 125 styles of sunglasses, all of which feature the highest quality polarized lenses designed to both protect and enhance your vision. Their home office is still based in Hawaii, and it’s where they continue to design and test their latest styles.

As well as classic aviator styles and fashionable frames, Maui Jim provides high quality sports sunwear perfect to use for sports like golf, swimming, fishing, tennis, running and snow sports.

In our experience, once you get a pair of Maui Jims, you don’t look back! They bring an unparalleled level of clarity and detail to the world that will leave you wondering, how did I cope without these before?